Does the Type of Shelving Impact Customer Experience?

Store managers in charge of arranging and setting shelves work to put their products out for customers. Many stores fill their shelves to the max with creative storage solutions. But does the type of shelving impact customer experience?

Shelves and Appeal

The short answer is yes, your storefront shelving impacts the customer’s experience. Imagine you walk through a shop and you find that all the items are in bins on the ground. While this is effective for tall or unruly items like rugs and basketballs, you don’t want a fresh pair of underwear laying in stacks on the ground. Presentation and organization directly impact product appeal.

Shelves and Accessibility

When you arrange your shelves, you assume certain things about your customers. For example, if you extend your shelves higher than the average person can reach, you assume that customers will need assistance grabbing items. If you place bins, baskets, and displays around your aisles, you assume that people in scooters or wheelchairs will not weave through your passageways. Shelves directly relate to accessibility, so show your customers that you think of them with visible considerations for height, disability, strength, and flexibility.

Shelves and Layout

No one wants to meander through store aisles without direction. A customer that just spent ten minutes finding the way out is much less likely to enjoy their time at your store. Your shelving and layout must be consumer friendly and easy to follow. You should utilize grid or geometric layouts that customers can anticipate rather than haphazard displays and product arrangements.

Now that you know the answer to the question, “Does the type of shelving impact customer experience?” you can make the most of your storefront. If you have any questions about store layout or shelf assembly, reach out to us at The Global Display Solution today. We have everything you need for product shelving, including tools like shelf molding strips for price tags.